How to Opt-out of Personalized Advertising

Any Etsy member can opt out of personalized advertising on Etsy. Personalized advertising is also known as interest-based advertising. Personalized advertising enables advertisers to reach Etsy members based on their interests and demographics. 

If you have an Etsy Account, you can opt-out of receiving personalized advertising:

  1. Sign in to,
  2. Click Your account.
  3. Click Account settings.
  4. Click Privacy.
  5. Scroll down to Personalized Advertising under Privacy settings. For members in the EU, scroll down to Third Party Advertising, which is opt-out by default. 
  6. Toggle Personalized Advertising to Off.
  7. Click Update settings.

Alternatively, or if you don’t have an Etsy account, you can set your preference to opt-out of personalized advertising by clicking Privacy Settings, located at the footer on most pages on

Can I opt out of the “sale” of my data?

Under the California Consumer Privacy Act (CCPA), California residents are entitled to opt-out of the “sale” of their data at any time. Etsy does not sell personal information to third parties for monetary value. However, the term “sale” is defined broadly under the California Consumer Privacy Act and some may interpret it to include personalized advertising or interest-based advertising. You can opt-out of personalized advertising by following the instructions above.

More information can be found in Etsy's Privacy Policy, Cookies and Similar Technologies Policy and Disclosures

How do I exercise my rights under GDPR?

For Etsy members in the European Union and EEA, by default you are opted out of personalized advertising. To opt-in, use the instructions above and toggle Personalized Advertising and/or Third Party Advertising to On

More detailed information can be found on your privacy settings page, and in Etsy's Privacy Policy, Cookies and Similar Technologies Policy and Disclosures.

Did this help?
Why didn’t this article help you? (select all that apply, required question)

Thanks for your feedback!

Still have questions?

Contact support